For this hot sauce bottle re-design, I utilized a striking bottle design that reflects the extreme hotness of this sauce through font and color choices. The font chosen for the name of the sauce is both original and enticing. I was inspired by typefaces that are used to advertise horror movies and the fiery ingredients such as habanero peppers that are used in the sauce. Visual elements such as caution tape and bursting flames create a level of intrigue that propels a consumer to find out why they should BEWARE!
Original Bottle Design:
